To check in into a place, the user must scan a QR Code that will be found on site. So as to have a holistic brand we agreed that the QR Code markers wouldn't be the usual once generated automatically but would be designed according to the brand so as to stand out and also people would know that it belongs to the app they are using.
Since I had to design these markers I had to keep in mind certain elements so that these markers could be scanned and recognised:
Sketches
Since I had to design these markers I had to keep in mind certain elements so that these markers could be scanned and recognised:
- Use contrasting colours
- 2 main colour (+ 1 extra for visual design)
- Has to be different for every location
- So as to be unique: a characteristic that identifies the place being visited will be used
Sketches
Final Designs